Pennywise Pound Foolish? - How To Truly Save Money

It is human nature to want to get the best deal possible, especially if you are on a limited budget. However, the lowest cost product, or the lowest cost supplier, may not be truly the lowest cost

An example is that the cheapest clothes may cost you much more in the long run.Surprisingly my sweatshirts from Ralph Lauren, which I have worn for over three years, are still decent, while the lowest cost sweatshirts of similar design, were virtually unusable within a few months.

Many of these brand name clothes are available quite inexpensively at thrift shops or clearance outlets if you are on a low budget.

Some manufacturers have what is called MAP pricing (minimum advertised pricing) restrictions that prevent free competition. It was originally designed by the government many years ago for a completely different purpose, to help companies offer adverising such as costly catalog positioning. However, over time companies have used it to change laws and force companies like us to only advertise and price at MAP. Furthermore, many small unscrupulous companies advertise below MAP.


Nevertheless, we understand the desire to buy at the lowest price. Therefore, we do have a low price guarantee. Items that are MAP priced can be sold at a lower price if there is another supplier who is violating MAP - hence our low price guarantee.

The Economics of Buying the Right Stuff.

Many of you probably have to work and purchase medication when you feel ill. Imagine how much you are actually losing if you cannot go to work or need to go to doctors and purchase medication.

It is unfortunate that many companies are only interested in making money even at the cost of low ethics. An example of this is the fact that some US companies develop new unnecessary chemicals in the tens of thousands every year. Many are extremely toxic. If they cannot sell it in the US, they will sell it to foreign countries that do not have the same health laws as we do. -- The extremely popular Ionic plate air purifiers not only don't work very well, they also produce toxic ozone. However, they are so cheap to produce, the companies have so much money to advertise and fight numerous class action lawsuits.

Therefore, I highly encourage you to be careful not to buy the lowest cost product or the most highly advertised products without research. Even, so called independent testing agencies can be swayed by money.

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